A shared understanding
An agreed metric, baseline and criteria the team will use to make a decision.
AIStart360 Growth Labs · International business Bootcamps
One business challenge. 21 days of work. An informed next step.
A practical starting point for the GRI × GTM growth system: choose one growth lever, launch a first AI experiment and inform the next step.
We are gathering interest in future programmes. Dates and terms for each cohort will be agreed separately.
AIStart360
- 01Challenge
- 02Test
- 03Decision
GRI → GTM → experiment
Continue · change · stopFor a business with a real challenge.
Bring an existing workflow that can be understood and tested on a limited scale.
- An owner or executive can make decisions.
- A team member owns the workflow.
- Examples and baseline measures are available.
- The team can take part in the experiment.
Bootcamp / start your growth cycle
One growth lever. One first experiment.
Choose the main constraint, establish a baseline and connect GRI findings to a GTM plan. Over 21 days, complete a focused test cycle for one use case.
01
Faster sales
Test how to reduce losses between an enquiry and a purchase.
Example metric · Paid conversionChoose this lever02
Repeat sales
Find a relevant reason for a customer to return.
Example metric · Repeat purchase rateChoose this lever03
Order value and frequency
Test the value of a bundle or a follow-up offer.
Example metric · Gross profit per customerChoose this lever04
Partner model
Test one partner sales use case and its economics.
Example metric · Contribution profitChoose this lever05
Customer referrals
Test when customers are willing to refer and what value it creates.
Example metric · Referral purchasesChoose this lever06
Cash flow
Find a delay in cash movement and test one change.
Example metric · Cash recovery timeChoose this leverThese are test directions, not growth promises. Agree one primary metric, costs and decision criteria for the chosen challenge.
Working programme / 03 weeks
From a constraint to an evidence-informed decision.
00
Before the start
Discuss the challenge, available examples, team involvement and scope. Agree the work before the programme begins.
Week 01
Choose and design
Establish the baseline, identify a constraint using GRI findings, and choose one lever, GTM action and set of test rules.
Challenge + decision criteriaWeek 02
Build and test
Test a focused solution on agreed examples. Record errors and the human role.
Test + observation logWeek 03
Measure and decide
Compare observations with the baseline: continue, change, stop or collect more data.
Finding + next step
21 days is a focused test. A broader business pilot of around 90 days and subsequent implementation are discussed separately.
How a business pilot worksYour company gains a basis for action.
A record of the test
A comparison protocol, observations and limitations. A prototype only within the scope agreed in advance.
A next step
A decision and action plan. A 90-day plan, if required, does not include 90 days of implementation.
Demonstration sample
Experiment worksheet
- Challenge
- Choose one workflow constraint
- Metric
- Define the baseline and criterion
- Test
- Compare approaches on agreed examples
- Observations
- Record changes, errors and limitations
- Decision
- Continue / change / stop / investigate
A working document structure, not the result of a completed Bootcamp.
Experiments / from hypothesis to test
Growth hypotheses. Tested against reality.
Explore where AI changes customer behaviour, team effectiveness and business economics. In the Bootcamp, define a question, choose a metric and test one use case: scale, change or stop.
Proposed hypothesis
Does equipment guidance support better buying decisions?
Example metricPaid purchase rate among test participants.
Proposed hypothesis
What is a relevant reason for a customer to return?
Example metricRepeat paid purchase rate within the agreed window.
Proposed hypothesis
How can we tell whether an AI itinerary is trustworthy?
Example metricShare of itineraries accepted after critical-condition checks.
These are research hypotheses from the existing catalogue. HONOR is a client case; 1 MLN KM is our own laboratory. Selecting a hypothesis does not grant access to project data or confirm a Bootcamp launch.
All hypotheses and experimentsInternational network / 06 locations
Choose a location around your business challenge.
We are developing opportunities to work together across six locations. These are options for future programmes, not a required route through every country.
Almaty
Miami
Qatar
Stockholm
Guangzhou
New Zealand
GRI × GTM × experiment
Understand first. Then test.
GRI findings help identify a constraint. GTM connects the action to the market and customer. An experiment tests whether there is a basis to move forward.
GRI is an author-developed analytical framework, not independent certification, an investment rating or a growth guarantee.
Explore the methodologyPractice beyond the Bootcamp
Client case
HONOR
Connecting retail, digital services, CRM and inventory. Business metrics are not proof of a causal AI effect.
Our own laboratory
1 MLN KM
Research into digital travel use cases. A research project, not a verified participant outcome.
These projects show the context of the team’s work. They are not presented as Bootcamp graduates.
Programme organisation
Marina Rakhimzhanova
Connects the business challenge, GRI findings, GTM planning and solution testing. The team and expert involvement are agreed around the needs of each cohort.
About the organiser- Programme design and decision criteria
- Workflow expertise and quality checks
- Team and local format coordination
For local partners
Build a practical programme together.
Discuss contributions, responsibilities and terms. These are possible roles, not a list of confirmed partners.
01
Local operator
Local organisation → discuss coordination and responsibilities.
02
Educational venue
Workspace → discuss facilities and the programme format.
03
Business community
Audience connections → discuss suitable challenges and company selection.
04
Corporate client
Challenges and a team → discuss test scope and employee involvement.
05
Technology partner
Tools and expertise → discuss suitability, data and quality control.
The challenge first. Then the terms.
Check whether the challenge fits, and discuss examples and team involvement. Then agree location, language, format, scope, fees and participation terms.
Before we speak
What can be achieved in 21 days?
A focused test of one use case within an agreed scope. Full implementation and a broader pilot of around 90 days are separate engagements.
Do we need to share company data straight away?
A general description is enough for the first conversation. Access to working data, de-identification, material rights and external services are agreed before testing.
Is travel required, and what is the working language?
Attendance, working language, schedule and team involvement depend on the cohort. These are confirmed before participation is agreed.
Are travel and visa support included?
The scope of logistical services has not been approved. Travel, accommodation and visa support are not included without separate confirmation.
Does the programme provide investment or market entry?
The programme helps inform a next step. Investment, contracts and market entry are not guaranteed; the investment route is considered separately.
What if the hypothesis is not supported?
Record observations and limitations. A well-supported decision to change or stop an unviable use case can also be valuable.
Start a conversation
What could we test together?
A short description, without a lengthy application. Review the message first, then send it yourself in WhatsApp.